Journal La Bisecoman

Analysis of the Development of Online Loans and Gen Z Opinions in Makassar City in the Era of Digital Capitalism

Sugianto Sugianto — 2025-01-24

In its development, online loans have become the choice of many people to meet their needs. This is due to the ease and speed of the process. However, this gives rise to new problems, namely the large number of online loan services that are not registered or illegal, so that their existence is very detrimental to people who make loans, because the loans are carried out by providing unreasonable interest charges. Carrying out a descriptive economic analysis of the development of crime which occurred due to illegal lending in Makassar City in 2023-2024, Analyzing the factors that influence GEN Z to take online loans. The method used in this research is quantitative and qualitative research or what is usually called Mix Method. The results of this research are that the growth of online loan companies is increasing every year, but for those registered with the OJK it is decreasing, the development of online loan crime is increasing rapidly, this can be seen from the number of complaints to the OJK and the news circulating, Lifestyle factors have no significant influence on loans. Online, the Need Factor has a positive and significant effect on Online Loans, Access to Financial Institutions has a positive and significant effect on Online Loans. research.

Strategy of Implementing Blue Economy Policy in Developing Marine Tourism

Muhammad Roem — 2025-01-27

The researchers evaluate how Blue Economy principles apply during the development of marine tourism activities in Makassar City Indonesia. This study uses qualitative case methods alongside Mintzberg’s strategic dimensions: plan, pattern, position, perspective, and play for examining marine tourism governance over institutions and between communities and policy structures. Interviews with government officials alongside community leaders and tourism stakeholders together with field observation and document evaluation served as the data collection methods. Data shows that institutional bodies have started adopting Blue Economy principles yet its practical implementation continues to remain scattered. The absence of legal norms and insufficient regulatory framework exists while stakeholders play unclear roles and environment sustainability takes a backseat priority to quantitative performance targets. The responsible development practices initiated by communities and NGOs create a foundation linking with Blue Economy concepts even though their work remains informal and separate from official programs. The analysis exposes major strategic differences between actors together with a need for tactical fixes because organized plans are missing.

Effectiveness in Handling People with Mental Disorders

Usman Usman — 2025-01-27

The research addresses how well North Kalimantan Province of Indonesia executes mental health policies to deal with mental disorders (ODGJ) among its population. The practical implementation of Law No. 18 of 2014 faces substantial hurdles because the law specifies integrated service delivery with promotive and curative approaches while preventive and rehabilitative approaches. The study adopted qualitative methods to gather data by interviewing stakeholders along with analyzing documents and performing field observations. The analysis through thematic methodology revealed five significant obstacles which include insufficient infrastructure, poor inter-agency cross-sectoral coordination along with continuous financial limitations and inexperienced workforce shortage and the failure to maximize community health services. Multiple actors take part in implementing the system yet it remains ineffective because policy and execution operate apart from each other structurally. Research results demonstrate an immediate necessity for mental health infrastructure funding alongside improved governance systems and budget inclusion policies as well as human resource development and official recognition of community-led mental health care designs. Through this study researchers gain essential knowledge about strengthening mental health policy in resource-limited settings for providing sustainable and inclusive care to ODGJ patients.

Analysis Implementation Strategy Global Operations: A Case Study

Serlin Serang — 2025-01-31

This study conducts an SLR of Adidas’ global operational strategies through analysis of 37 scholarly and industry sources between 2000 and 2025. The review groups essential strategic elements into six categories which cover supply chain agility alongside sustainability and Corporate Social Responsibility (CSR), market expansion projects, digital transformations and brand development and internal organizational alignment. Through supply chain decentralization and environmental sustainability integration and technological innovation for customization Adidas has developed a resilient global operation framework. The company maintains its competitive market position abroad through branding efforts which establish cultural meaning and emotional connections with global customers. The current research lacks essential empirical evidence regarding sustainability results and operational branding connections as well as analytical studies about challenges of growth into emerging markets.

The Effect of Company Growth and Inflation on Company Valuation

Robi Sunjaya — 2025-02-13

The purpose of this research is to examine how corporate expansion and inflation affect the worth of companies in the resort, cruise, and hospitality industries that are listed on the Indonesia Stock Exchange (IDX). The study makes use of secondary data that was obtained from these firms' 2018–2022 annual financial reports. By employing a purposive sampling technique, 15 companies were selected, resulting in 75 observations aligned with the study's objectives. Panel data analysis techniques were used to examine the data. The results show that although inflation has a positive and considerable impact on company value, sales growth has no discernible effect. Second, the joint effect of sales growth and inflation accounts for most of the observed value growth in firms. This has important implications for company management, as they need to leverage firm value for competitive advantages in rapidly changing market conditions.

The Influence of Promotion and Price on Purchase Decisions of Chicken Cuts Sellers

Muh. Fiqri Mustari — 2025-02-14

The influence of promotion and price on purchasing decisions at CV. Cahaya Huspi chicken sellers in Makassar, MUH. FIQRI MUSARI 2024. The purpose of this study was to determine the influence of promotion and price on purchasing decisions. The method used in this study was a survey method with a quantitative approach, namely by emphasizing hypothesis testing. The sample in this study were consumers who made purchases at Cahaya Huspi Makassar with a total of 97 participants from 161 questionnaires distributed. The sampling technique used the Accidental Sampling method by setting a time limit for distributing the questionnaire for two weeks. Data collection methods through questionnaires and direct observation. The data analysis used was descriptive quantitative using the SPSS program with a simple Linear Regression analysis method.

Implementation of Corporate Social Responsibility in the Travel Industry in the Development of Sustainable Tourism

Andi Athirah — 2025-02-21

This research examines how Indonesian travel professionals interpret and practice Corporate Social Responsibility (CSR) through sustainable development of the tourism industry. The researchers conducted semi-structured interviews with travel professionals from both management and operations who used qualitative descriptive methods to gather data. The analysis of collected data demonstrated that local ethical conduct drives CSR objectives in this industry instead of standardized formal guidelines. Participants brought forth responsibility factors through how they conducted their regular business activities while maintaining ethical practices toward workers and tourists and showing cultural competence and environmental consciousness together with community involvement. This research disproves conventional CSR standards that prioritize institutionalized reporting systems through its discovery of “relational CSR” based on local cultural values and frontline social interactions. Through their ethical mediatory function tourism operators provide educational services that maintain indigenous cultural value while creating balanced relationships with native communities. The principles of CSR exhibit diverse levels of maturity between businesses although organizations base their practices on authentic moral commitments regardless of weak official backing.

The Role of Financial Literacy and Digital Innovation in Enhancing SME Performance

Asrini Rini — 2025-02-22

This study investigates how Financial Literacy and Digital Innovation contribute to the performance of Micro, Small, and Medium Enterprises (MSMEs). It fills a gap in empirical research concerning the effects of financial literacy and digital innovation on MSME growth. A conceptual framework grounded in agency theory has been established. The research involved distributing 200 questionnaires to MSME stakeholders in Sidenreng Rappang District, South Sulawesi. Data was gathered through surveys and analyzed using multiple regression to evaluate the influence and interaction of these two factors on MSME performance. Hypotheses were tested via multiple linear regression to assess how independent variables affect the dependent variable. The results show that both financial literacy and digital innovation have a significant individual impact on MSME performance. Moreover, the interaction of financial literacy and digital innovation also positively influences MSME performance. These findings are anticipated to offer valuable insights for policymakers in crafting programs that enhance MSME growth through improved financial literacy and digital innovation. Additionally, academics can further contribute to the advancement of new theories and knowledge in this area.Keywords: Financial Literacy, Digital Innovation, SME Performance.

The Effect of Discount Flash Sale on Online Impulsive Buying of Mercubaktijaya University Students at Shopee Marketplace

Yovita Yulia M. Zai — 2025-02-22

The development of digital technology is currently triggering an online shopping model characterized by the development of marketplaces and online marketing strategies to attract consumer interest. This study aims to determine whether there is an influence between the marketing strategy of the Shopee discount flash sale marketplace on online impulsive buying. This research is a quantitative study where the sample determination uses Non-Probability Sampling with Purposive Sampling technique to Mercubaktijaya University Padang students. Data was obtained through a questionnaire distributed with a sample size of 100 respondents. The analysis technique uses multiple linear regression and hypothesis testing using the F test and t test. The data was processed using SPSS (Statistical Package for the Social Sciences) software version 26. The results showed that the correlation between the discount flash sale variable and online impulsive buying showed a positive correlation relationship with a value of 0.546 with a correlation strength level of moderate. There is an influence between the discount flash sale variable on online impulsive buying. This can be seen in the value of t count) (2.128) > t table (1.98422), and the significance value (0.036) <0.05. When viewed from the coefficient beta value, the discount flash sale variable has a contribution in online impulsive buying of 0.270 which shows a unidirectional relationship between the discount flash sale variable and online impulsive buying, which means that if the activity of the discount flash sale increases, it will make impulsive buying activity on Shopee increase as well.

The Role of Artificial Intelligence in Human Resource Management: Enhancing Employee Age Verification for Legal Compliance and Workforce Optimization

Radhityana Luktri Utami — 2025-03-20

Artificial Intelligence (AI) has emerged as a transformative tool in Human Resource Management (HRM), particularly in employee age verification for legal compliance and workforce planning. Verifying employee age is crucial in ensuring adherence to labor regulations that prohibit child labor and enforce age-related employment restrictions, especially in high-risk industries such as construction and manufacturing. This study explores how AI-based dental radiographic analysis can be integrated into HRM to provide a more objective, accurate, and fraud-resistant alternative to conventional identity verification methods. The research examines various AI techniques, including deep learning models such as ResNet, VGG16, and EfficientNet, and machine learning approaches like Random Forest and Support Vector Machines, which enhance classification accuracy in age estimation. While AI has demonstrated high efficiency in forensic and medical applications, its adaptation to HRM requires addressing critical challenges, including data privacy concerns, regulatory acceptance, and cost-effectiveness. Additionally, integrating AI into HRM demands a framework that aligns with labor laws and ethical considerations to ensure compliance and minimize potential biases in AI-based decision-making. This study suggests that AI-driven age verification can improve recruitment accuracy, support legal workforce management, and reduce risks associated with underage employment. Future research should focus on the economic feasibility of AI implementation in HRM, sector-specific case studies, and regulatory frameworks that facilitate AI adoption in labor compliance.

Implementation of Human Resource Management in Enhancing Teacher Performance at Phatnawitya School, Yala, Thailand

Syifa Salsabilla Frisca Ady — 2025-04-09

This study aims to examine the implementation of Human Resource Management (HRM) in enhancing teacher performance at Phatnawitya School, Yala, Thailand, as well as to identify the obstacles faced in this process. A qualitative research approach was employed to gain an in-depth understanding of HRM implementation in the school setting. The findings reveal that HRM practices at Phatnawitya School have been effectively carried out, as evidenced by structured human resource planning, recruitment of qualified professionals, a systematic selection process, and job placements that align with school needs and teacher competencies. Additionally, the implementation of planned training programs and comprehensive performance evaluations contributes to overall improvement in teacher performance. Despite these strengths, several challenges persist, particularly regarding punctuality in morning attendance. Delays in teacher attendance negatively impact instructional time, reducing opportunities for both in-class and extracurricular learning. This issue presents a significant barrier to maximizing students’ knowledge acquisition. Addressing these obstacles through enhanced HRM strategies is essential to ensuring optimal teacher performance and educational outcomes at Phatnawitya School.

Performance Analysis of the General and Protocol Section of the Regional Secretariat of North Toraja Regency

Eunike Karin Ningrum — 2025-03-06

Employee performance plays a vital role in determining the success of an organization, particularly in government institutions where efficiency and effectiveness in public service delivery are crucial. This study analyzes the performance of employees in the General and Protocol Section of the North Toraja Regency Regional Secretariat based on six key indicators: quality, quantity, punctuality, effectiveness, independence, and work commitment. The research employs a qualitative descriptive approach, utilizing primary data from interviews and observations, as well as secondary data from relevant documents. Findings indicate that while employee performance is generally good, several areas require improvement, including the update of Standard Operating Procedures (SOP), asset management, and training participation. Furthermore, independence in task execution is still influenced by hierarchical decision-making, and financial realization has not fully met the targeted budget allocation. Strengthening work discipline, improving resource allocation, and enhancing communication and collaboration among employees are recommended to optimize performance outcomes.

Improving Employee Motivation: Analysis of the Influence of Performance Appraisal System, Workload, and Compensation

Haris Fuad Alasyhari — 2025-05-05

This research analyze the influence of the performance assessment system, workload, and compensation on employee motivation at KPP Pratama Jakarta XYZ. A quantitative approach with descriptive and explanatory design was was utilized to numerically assess the relationships among these variables and provide an overview of the current conditions in the research environment. Data were collected through questionnaires and analyzed using statistical methods with the assistance of SPSS software. The results show that, partially, the performance assessment system has a positive but not significant influence on employee motivation. Workload has a significant negative influence, indicating that excessive work pressure can reduce motivation. On the other hand, compensation has a significant positive influence, demonstrating that financial and non-financial incentives play a vital role in enhancing motivation. Simultaneously, the three variables have a significant influence on employee motivation, contributing 26% to the variability of motivation. These findings underscore the importance of improving the performance assessment system and managing workload to enhance organizational effectiveness. Furthermore, providing optimal compensation is a critical strategy for motivating employees to achieve their best performance. This research offers insights for KPP Pratama Jakarta XYZ's management in designing more relevant and impactful policies to boost employee motivation and productivity.